Elements Design

{photo credit: Paul Johnson}

The official start of Summer is still a few weeks away but today, you can definitely feel the heat! Not to worry, our post will help cool you down. We recently teamed up with friend and photographer Paul Johnson to shoot the new flavor for our favorite ice cream – TEA•RRIFIC! ICE CREAM.

TEA•RRIFIC! ICE CREAM has recently released a new flavor, Chamomile. We love the way the yellow packaging stands out alone but also compliments the other flavors and really brings the “family” together. Elements designed the logo, packaging, website and more for this ice cream company. We were also recently featured as the WEBpick of the day on Communication Arts website for the TEA•RRIFIC! ICE CREAM website.

Here’s a quick behind the scenes shot that Ben {who art directed the shoot} took while they were setting up.

{photo credit: Ben Jura}

From there we get the finished shot…

{photo credit: Paul Johnson}

What do you think?

If you haven’t tried this ice cream yet – do it! It’s not only for those of you who like tea. Non tea-drinkers, we promise, you’ll love it too. The ice cream is popping up in restaurants and retail locations across Connecticut and New York. You can find out where the closest pint to you is here.

Let us know what you think of the ice cream, the photos and the packaging!

~Allyson

I’ve been seeing these retro-inspired Social Media posters on Pinterest and various other sites for quite some time and today, I wanted to share them. I think it’s such an interesting concept to take a vintage/retro ad theme and pair it with a platform, like social media, thats moving us so rapidly ahead in this digital age. What do you think?

{image credit:} These posters were created by the Sao Paulo ad agency Moma Propaganda.

Yesterday we had a visit from our favorite Etsy Shop seller – Nicole from The Caramel Jar! It’s safe to say that we’re all completely addicted to her Fleur de Sel caramels {and all of the other flavors she sells on her Etsy shop}. Her caramels were even featured at Ryan Reynolds and Blake Livelys wedding this past September and mentioned in Martha Stewart Weddings magazine!

Nicole picked a great day to stop by, it was almost 50 degrees outside and the team {minus Melissa and Tracy} sat our on our Elements front steps for a photo opp.

We’re so in love with her caramels that we included them in our Elements Holiday gift in the “eat” tin. Every thank you email we received back from a client said that the caramels were gone before they even opened the rest of the tins.

We also have given her caramels away as apart of our “Giveaway Thursdays” and have received nothing but positive praises. This photo was snapped by one of our giveaway winners and posted as a thank you to our Facebook page.

{image by: Veronica Zhu}

If you haven’t tried The Caramel Jar yet, you’re missing out! Thanks for the visit {and the treats} Nicole!

This week, there was a lot to celebrate. The first was Ben’s birthday yesterday. I bought these LetterPressed Cookie Cutters and our very own Melissa, aka thefauxmartha, baked these amazing sugar cookies with a touch of almond to celebrate the occasion. We also had vanilla ice cream drizzled with the best caramel sauce, ever – {a special treat that was sent to Amy to preview taste test!}.

We also celebrated with one of our Clients and their staff to officially kick-off their rebranding which included a new logo, sales materials, social media launch, upcoming website launch and so much more. We were excited to share everything we’ve been working on over the past year or so. Below are a few photos of the whole Elements team in action!

What are your celebrating this week?

~Allyson

February is the shortest month but we jammed in a lot of work, events and even had some fun! Between the blizzard, Valentines Day, product launches, Goods Shoppe selling and more – we’ve had a busy month. Tell us about your February…

~Allyson