The Roman philosopher Seneca said, in one of his most favorite of quotes, “Luck is what happens when preparation meets opportunity.”
We all know it takes more than luck to succeed in business, but luck certainly helps!
Let’s take a minute this Monday morning to listen and learn from one very lucky businessman, Sir Richard Branson. What does he think about luck’s role in business?
Was Oreo lucky during the blackout at the Superbowl with their {now} famous tweet “You can still dunk in the dark?”
I would argue the Seneca quote is more accurate – they were prepared, they knew their brand and they were listening. How can you be prepared?
Perhaps we should spend some time this week thinking about how we can keep our business prepared so we, too, can enjoy a little luck!
~Amy
