This week, we had a great photo shoot with the uber-talented Paul Johnson – we always have a great time collaborating with Paul to get just the right shot, and he always delivers.
On the docket for this week’s shoot was From the Field Trading Co.’s LAFAZA vanilla. Sustainably grown in Madagascar, LAFAZA is an excellent product you can feel good about purchasing, as its profits are funneled back into the communities where the beans are grown.
Elements conducted market research and built a mission, brand vision, corporate promise and tagline for LAFAZA. Notable design elements from the logo mark include a custom typeface and unique tribal pattern.
Let us know what you think of the results – we’d love to hear feedback from our loyal readers!
