Our friend and local Branford artist Robert Reynolds was featured on WTNH yesterday for his mural for the Sandy Hook Elementary school. Amy Graver at Elements offered to write his press release and help promote Robert’s donation of an amazing mural he gifted to the newly opened Sandy Hook Elementary School. This piece of artwork is featured inside the school where students will gaze upon the imagery as they walk in. Take a look at his art and his interview as Robert speaks about his choice of imagery, his desire to create something looking towards the future with no hint of the past, and how he was inspired to create this piece for the community. We are truly proud of our local friend for his involvement and generosity. Robert, you are an inspiration to us all.

Watch the full interview of Robert on WTNH below:

http://wtnh.com/2016/09/12/artist-sought-solace-in-future-in-sandy-hook-elementary-mural/

Photo Credit: WTNH

The post Our Talented Friends :: Robert Reynolds’ Inspirational Mural appeared first on Elements.

Several Elements clients were exhibiting at the show, and it gave us a great opportunity to see some of our hard work in action. Our friends at Bellucci were working their booth, which Elements designed and coordinated the production for. Here are some detail photos of the booth:

The concept behind the Bellucci booth is to convey the connection between the people and the land of Italy, where all of Bellucci’s premium olive oil is sourced. Using Bellucci’s mobile app, customers can scan a QR code on the back of the bottle, tracing that olive oil back to the grove from which it was harvested. From the on-location photoshoot in Tuscany, we selected images for the booth that portrayed the intimate connection between the people and their land, and even the connection customers have between their bottle of olive oil they buy in the store all the way back to the fields where the olives were harvested. When you open a bottle of Bellucci, you can smell the fields and each drop is pure, aromatic and distinctly flavorful. My personal favorite image is of the Italian couple dancing in their kitchen. It evokes a true sense of human connection, which is an important aspect of the appeal of a product.

A tradeshow booth is a perfect opportunity to showcase a product – but more importantly – to let us in and tell us your story. Seize that opportunity with the right graphics, the right message and the perfect design. We’d love to see your company’s tradeshow booth, or hear about some successful booths you’ve seen over the years. Leave us a comment!

~Chelsea

The post Picture of the Week :: Bellucci Tradeshow Booth appeared first on Elements.

How to build a big burger….  A Really BIG BURGER:

I thought I would share a recent job I did for Jake’s Wayback Burger.  If you haven’t experienced Jake’s, they are a rapidly growing burger franchise with 60 restaurants mostly on the east coast.  Some of the best burgers you will ever have… great onion rings and shakes for that matter.

Ok, the first thing you need to build a HUGE burger is a great food stylist: Leslie Gavin!

Then, you start with the bottom bun and a tasty, hand-formed burger patty

Then, a piece of cheese and another patty ….

Then, another ….

And, another ….

And, so on ….

Then, it’s time to melt the cheese ….

And garnish with a little lettuce ….

And a bun – and shoot it quickly before it tops it over!

It stood just long enough to photograph, we got the shot, sat down to lunch and then watched it slowly lean, lean a little more and finally fall over ….

~Paul Johnson

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